Explore bakery with all your senses at the IBA!

Even Maria Montessori said: "The senses are the explorers of the world and open the way to knowledge". For this reason, Koenig is setting an example and putting emotions and people in the foreground at this year's IBA. Convince yourself on-site and visit us at our booths B2.370 and B2.570.

Today, visitors are looking for more than just product presentations. We offer a holistic experience where customers and visitors have a better perception of the Koenig brand and competencies. They can feel the emotion and passion that has gone into the development and operation of the products and services.

A new trade show concept that emphasizes machines, people and emotions allows visitors to establish a personal connection with exhibitors. In addition, an exchange of ideas, experiences and negotiation discussions on a more human level is facilitated by the spacious hospitality area and a comfortable atmosphere.

By focusing on people and emotions, our trade show concept creates an inviting and interactive atmosphere for you as a visitor. It allows you not only to look at the products but also to experience them in action thanks to the daily demonstrations or possibly even try them out yourself as part of our initiation of a "Path of Senses". This makes the trade fair an experience that arouses the interest and enthusiasm of visitors and encourages them to engage more intensively with the exhibitors and their offerings.

--> BOOK AN APPOINTMENT WITH YOUR KOENIG SALES MANAGER


DAILY DEMONSTRATIONS

10 A.M. Beer Bread | Artisan SFM EC + iSCORE scoring unit

11.30 A.M. Tin Bread | Multipurpose-Line + QualityVac

1.30 P.M. Raisin Rolls | KGV EC

2.00 P.M. Baguette | iSCORE scoring unit

3 P.M. Bollilos | Artisan SFM EC


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