Fireking Baking Company
From Startup to Standout
- Braintree, Massachusetts, USA
- Gewerbe
- LOCATION
- Braintree, Massachusetts, USA
- FOUNDED
- 1995
- NUMBER OF EMPLOYEES
- 750
- FOUNDER & OWNER
- Gregory Acerra
- PRODUCT RANGE
- Over 300 rolls and loaves
About the project
Koenig provided the ideal setup to make the dream of a leading bakery come true.
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- MIXING
- 20 Spiral and Twin Twist Mixers
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- DOUGH PROCESSING
- KGV roll lines, Multiple Industrie Rex roll lines, Two Menes dough sheeting lines
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- BAKING
- 50 Roto Passat SE rack ovens
The following products are manufactured with this technology.
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- End products
- Baguette, Brot, Hamburger, Hot Dog, Ciabatta
From a former gas station to a major bakery
Greg Acerra founded the Fireking Baking Company in Boston, USA, in 1995 to offer restaurants, clubs and catering companies freshly baked European-style bread. He bought a former gas station and turned it into a bakery. Within a short time, the entrepreneur was supplying many of Boston’s best restaurants. Fireking became known as an innovator in the baking industry and now offers over 300 varieties of baked goods produced for restaurants, retail and private label.
‘Although baking and production, especially of rustic breads, is still done by hand, the majority of baked goods are produced in a gentle, semi-automatic artisanal process,’ says Gregory Acerra. After all, baked goods are to be produced in the European style, which is why Koenig equipment is used for the majority of the production.
We have various Koenig machines, dough preparation equipment, mixers and ovens – and we are very satisfied with them. Koenig has a good reputation, great results, great service and great cooperation. That's why I will continue to buy their products.
Bigger, Better — and Faster Than Ever
With rapid growth in production, Greg Acerra and his team commissioned a new facility in 2019 with 200,000 square feet to meet the demand.Today, the hall is equipped with approx. 20 spiral and twin twist mixers.
For bread roll production, Fireking uses a range of advanced equipment: 12 lines in total, the latest addition to the line-up is a high-performance KGV industrial bread roll line. To produce baguettes, bread, and ciabatta, Fireking Baking relies on three dough sheeters, designed for gentle handling of doughs with long resting times and high hydration levels.
The baking process is completed with more than 50 Roto Passat SE rack ovens in energy-efficient “Save Energy” design. These compact ovens allow for a higher number of units per space compared to other manufacturers, significantly expanding baking capacity — and ensuring that all products are baked to perfection.
It was so helpful to have someone like Koenig by my side to steer me in the right direction. We have grown as a marriage together over the years. I have a terrific relationship with Koenig. I feel like they are a partner in my business, they have helped me so much.